evian baby and me commercial analysis

The famous water brand Evian released their roller skating babies advert in 2009. Evians babies are back and they look more familiar than usual.

Evian Baby Me Commercial 2013 Dancing Baby Funny Gif Funny Commercials

The video shows that dancing gives people a.

. Brief about campaign. Baby me is a great campaign that conveys the message of brand association clearly and concisely. The ad shows that anyone can enjoy being youthful regardless of his.

Campaign history Evian owned by Danone has been producing bottled water since in 1879 in Evian-le-Bains Nowadays Evian water is marketed to adults as a premium brand making the connection of Evian water with a healthy lifestyle To maintain its status. 1935 - promoted the water for babies as its bacteria-free purity didnt require boiling. To increase brand awareness globally evian launched BabyMe a 76-second YouTube video that achieved a record-breaking 20 million views in two days.

The Record Breaking Love Affair Between evian and YouTube. Roller Babies Baby and Me. Evians Roller Babies video holds the official Guinness World Record for most viral video ad of all time.

The interactive theme between the hero and their babies were full of fun the click rate was over a 600 million within a week on Youtube. Mothers for their babies. It has notched a staggering 50.

The newest video campaign follows evians 2013 Baby Me short film which garnered over 135 million viewsthus catapulting it to become one of the most watched ads on YouTube last year. Regular mineral water purchasers. In a trivialized and price-driven market with consumers reluctant to spend money on b.

The ad included babies on roller skates doing all sorts of tricks obviously it was just special effects to show the. Baby inside is an add campaign for Evian hand to hand with the Live young slogan using a series of images of people wearing t-shirts that have an image of a babys body on the front from the neck down. Evian unveils its latest campaign the Baby Bare Necessities a joyful anthem that sees the brands iconic babies return to outline a new ethos for living young.

The infants introduced by BETC Paris in 1998 with the beloved French spot Water Babies and made famous a decade. Evian live young A Campaign Overview March 2014. The advert i have decided to analyse is one of my person favourites.

Youre expected to see babies only from reading the title but you sure are not expecting to see yourself as a baby and thats the catch. Middle class Luxury Environmental enthusiasts. The love affair of the brand with babies started in France in 1935 when Evian was first recommended as a perfect water for babies.

Go behind the scenes and see how the evian Babies and YouTube TrueView garnered 100 million views in just over two months won four. Launches Baby Me campaign. Evian the water brand from Danone is urging consumers to rediscover their inner baby in its first TV spot in two years returning to the baby theme from Rollerbabies and Baby Inside.

The images are shown in quick succession resembling a flipbook to animate images and make them appear. These advertisements gave a strong link between drinking Evian bottled water and keeping the youth. Power Of Dance Video Analysis.

The new Baby Me application from evian allows the user to meet their inner baby. 1 water used by mothers for their babies thanks to. Case Study Baby Me case study for Evian by BETC Paris - SUMMARY.

November 6 2015 by SophieGollop. The ad is a follow-up to the 2009 Evian commercial that featured roller. As well as the commercial which launches this Sunday April 21 on TV in a dozen countries including France Belgium Switzerland Germany the.

Babies are perceived as lovable young and energetic hence an association was created between Evian and babies. The company released a follow up. Evians Baby campaign released its latest viral video Baby Me in April.

April 19 2013. Evian justifies its fascination for using babies in their various ads. Evian scored a massive viral hit with its 2009 commercial Roller Babies which featured adorable babies on skates.

In the video evian baby me dancing is used to demonstrate that a person can look younger and energetic through dancing. In years 2009 and 2013 Evian produced two advertising respectively. In an increasingly fast-paced world with ceaseless swiping and constant notifications the campaign suggests trusting that little voice inside all of us that inner baby that reminds us that living.

It is still today the No. Evian was first recommended as a perfect water for babies Houel said. Advert Analysis Evian Babies Roller Skating.

Evian used its Live Young slogan to prompt its audience to perceive the similar impression of the spry lively and young babies. An Evian executive told Adweek the companys baby connection is part of its history. The dancing babies ad for Evian features adorable diaper-clad stars who skip the binky and move to the groove of the beat.

According to them the brand had been accepted as healthy for the babies way back since 1935. About Press Copyright Contact us Creators Advertise Developers Terms Privacy Policy Safety How YouTube works Test new features Press Copyright Contact us Creators. This campaigns focus appears to be unleash your inner baby and thats what we saw in the ad.

Several people join the first dancers. Here comes the Hotsteppe.

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